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By: geofflivingston

It’s hard to be on the top for long if you don’t know what’s happening next, right? I think it’s hard to maintain that hunger once you get on top. It brings a whole new set of distractions. But you...

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By: Kaarina Dillabough

To your final question? Absolutely nothing, except to say I shall be irreverently differentiating:) Cheers! Kaarina

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By: geofflivingston

There you go!

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By: Susan Silver

I learned this lesson too late. I just started speaking my mind on the topic of Search until now. I have a very different voice and was afraid of criticism. I think that is the other lesson, don’t be...

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By: geofflivingston

I agree. Like I know my recent blogging has pushed some of my peers away, per say, mostly because it’s different thinking than theirs, but I just can’t write about the same things in the same way and...

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By: Eric Wittlake

“keep abreast of current trends, not only in the mainstream but on the edge of your sector.” This is so critical, and so often overlooked. I see blogs that essentially spin information in press...

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By: Josh

Hi Geoff, You are asking people to think and that is going to be problematic for some people. I am not trying to be adversarial, offensive or insouciant. Some people just don’t want to be forced to...

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By: geofflivingston

Hahahahaha! Well, as long as you said it and not me!

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By: Andi-Roo

Geoff, thanks for linking to my bloggy-blog! I read this post with avid enthusiasm, as I’m still learning the ropes in content differentiation. Of most interest to me was the bit about creating an...

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By: geofflivingston

Yes, that’s exactly it. It’s a stated mission that guides you on topic and frequency. It’s meant to keep writers on track and serve readers. For example, I wrote about the environment a while back and...

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